Is it important to use a custom email address? If you’re focused on increasing sales and growing a reputable business, it’s a no-brainer. A custom email address includes your domain name in the address structure. An example would be name@yourdomain.com. If you register a domain, you can create a custom email account. Once created, connect …
5 Reasons Your Business Needs a Custom Email Address Read More »
Did you know that the average email open rate is only around 20 percent? That means even emails sent to people on your contact list are being ignored 80 percent of the time. However, the open rate varies depending on the industry you’re in. For example, the open rate is lowest for the electronics industry, …
Email marketing is the most personal way to communicate with customers. And that’s why it’s so powerful. You’re communicating directly with your prospects through channels they are familiar with and comfortable with. They know you and trust you. And most importantly, you have their attention. Email marketing is one of the most effective ways to …
Email Marketing: 5 Reasons the Success of Your Business Depends on the List Read More »
According to Review42.com, the average office worker receives more than 120 emails every day. So, if you want your marketing messages to be opened, your subject lines must be eye-catching and persuasive. However, you will need to avoid using the same tactics as the spammers to avoid spam filters. So how do you craft email …
10 Tips to Write High-Converting Marketing Email Subject Lines Read More »
