WordPress started out as a simple blogging platform. It was simple to use and attracted individuals who wanted to publish their thoughts on the Internet. As the platform grew in popularity, it began to point out its value for SEO, search engine optimization. It seems that the search engines valued the regularly updated streams of […]
A WordPress Business Website Can be More Valuable with a Blog Read More »
Do you run a small business? Are you looking to start one? If your answer to either of these questions is yes, there’s a very good chance that you’re considering using WordPress as your small-business website. After all, WordPress is one of the most popular and accessible content management systems on the web. It’s also
5 Tips to Make WordPress Work for You as A Small-Business Website Read More »
Businesses of all sizes rely on email marketing. Emails are an excellent way to distribute content to your target audience. Regardless of whether you are advertising a product or simply sharing information about your business, it is important for customers to view the information so that they can stay connected with your brand, It is
Email Marketing: Four Ways to Write Emails Customers Will Read Read More »
Is it important to use a custom email address? If you’re focused on increasing sales and growing a reputable business, it’s a no-brainer. A custom email address includes your domain name in the address structure. An example would be name@yourdomain.com. If you register a domain, you can create a custom email account. Once created, connect
5 Reasons Your Business Needs a Custom Email Address Read More »
Did you know that the average email open rate is only around 20 percent? That means even emails sent to people on your contact list are being ignored 80 percent of the time. However, the open rate varies depending on the industry you’re in. For example, the open rate is lowest for the electronics industry,
7 Ways to Increase Your Email Open Rates Read More »
Email marketing is the most personal way to communicate with customers. And that’s why it’s so powerful. You’re communicating directly with your prospects through channels they are familiar with and comfortable with. They know you and trust you. And most importantly, you have their attention. Email marketing is one of the most effective ways to
Email Marketing: 5 Reasons the Success of Your Business Depends on the List Read More »
According to Review42.com, the average office worker receives more than 120 emails every day. So, if you want your marketing messages to be opened, your subject lines must be eye-catching and persuasive. However, you will need to avoid using the same tactics as the spammers to avoid spam filters. So how do you craft email
10 Tips to Write High-Converting Marketing Email Subject Lines Read More »
Search engine optimization (SEO) is all about getting your website found by the right people. And, in order to do that, you need to have high-quality content on your website. The question is: how long should that content be? Is there an ideal blog post length for SEO? There’s no one answer to the question
How to Figure Out the Ideal Blog Post Length for SEO Read More »
As a marketer, email is one of the most powerful tools at your disposal. Today’s tools make it easy to deliver content to thousands of users at once. When measuring email success, the email open rate is a critical metric. In the end, if the customer doesn’t open the email, they won’t see the creative
Three Reasons Why Customers Aren’t Opening Your Emails Read More »
There are various methods to build a successful e-commerce site, but there are four key elements to remember before establishing your website. Website Your website is light and airy, just like your showroom. An uncluttered website is the online version of a showroom, where the eyes may freely roam up and down, discovering the data
What Makes An E-Commerce Website Successful? Read More »
