The e-commerce industry is booming and shows no signs of slowing down. In fact, it’s expected to grow even faster in the future. That means you’ll have more opportunities than ever to make money from selling your own products or services online, at virtual markets like Amazon, or directly from your own website. With so […]
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If you want to strengthen your email marketing campaigns, taking advantage of user-generated content (UGC) is a great way to build customer loyalty and increase engagement. According to a much-publicised report from digital marketing company Tint, emails containing UGC improve click-through rates by about 73 percent and also generate more conversions (1). While many brands
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How to Blog on WordPress: An Easy Step-by-Step Guide WordPress is a popular content management system used to create a website or blog. You don’t need prior experience or technical skills like SEO to get going with WordPress. You can start blogging on WordPress like a pro with just a little guidance. What Is WordPress,
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Is your local business’s website powered by WordPress? According to W3Techs, nearly half of all websites run the open-source content management system (CMS) software. WordPress is more popular than Wix, Squarespace, Joomla and Drupal combined. While you can install WordPress in just a few minutes, it’s not optimized for search engines out of the box.
How to Perform Local Search Engine Optimization (SEO) on WordPress Read More »
Social media has altered the landscape of digital marketing. But email marketing still holds its weight. Email marketing provides relatable and informational topics clearly and interestingly. Three ways to incorporate those elements are call-to-actions (CTAs), graphics, and attention-grabbing subject lines. Call-to-Actions in Email Marketing A button is one of the first components of an email
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WordPress started out as a simple blogging platform. It was simple to use and attracted individuals who wanted to publish their thoughts on the Internet. As the platform grew in popularity, it began to point out its value for SEO, search engine optimization. It seems that the search engines valued the regularly updated streams of
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Do you run a small business? Are you looking to start one? If your answer to either of these questions is yes, there’s a very good chance that you’re considering using WordPress as your small-business website. After all, WordPress is one of the most popular and accessible content management systems on the web. It’s also
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Businesses of all sizes rely on email marketing. Emails are an excellent way to distribute content to your target audience. Regardless of whether you are advertising a product or simply sharing information about your business, it is important for customers to view the information so that they can stay connected with your brand, It is
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Is it important to use a custom email address? If you’re focused on increasing sales and growing a reputable business, it’s a no-brainer. A custom email address includes your domain name in the address structure. An example would be name@yourdomain.com. If you register a domain, you can create a custom email account. Once created, connect
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Did you know that the average email open rate is only around 20 percent? That means even emails sent to people on your contact list are being ignored 80 percent of the time. However, the open rate varies depending on the industry you’re in. For example, the open rate is lowest for the electronics industry,
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