Is it important to use a custom email address? If you’re focused on increasing sales and growing a reputable business, it’s a no-brainer. A custom email address includes your domain name in the address structure. An example would be name@yourdomain.com. If you register a domain, you can create a custom email account. Once created, connect […]
5 Reasons Your Business Needs a Custom Email Address Read More »
Did you know that the average email open rate is only around 20 percent? That means even emails sent to people on your contact list are being ignored 80 percent of the time. However, the open rate varies depending on the industry you’re in. For example, the open rate is lowest for the electronics industry,
7 Ways to Increase Your Email Open Rates Read More »
Email marketing is the most personal way to communicate with customers. And that’s why it’s so powerful. You’re communicating directly with your prospects through channels they are familiar with and comfortable with. They know you and trust you. And most importantly, you have their attention. Email marketing is one of the most effective ways to
Email Marketing: 5 Reasons the Success of Your Business Depends on the List Read More »
According to Review42.com, the average office worker receives more than 120 emails every day. So, if you want your marketing messages to be opened, your subject lines must be eye-catching and persuasive. However, you will need to avoid using the same tactics as the spammers to avoid spam filters. So how do you craft email
10 Tips to Write High-Converting Marketing Email Subject Lines Read More »
Search engine optimization (SEO) is all about getting your website found by the right people. And, in order to do that, you need to have high-quality content on your website. The question is: how long should that content be? Is there an ideal blog post length for SEO? There’s no one answer to the question
How to Figure Out the Ideal Blog Post Length for SEO Read More »
There are various methods to build a successful e-commerce site, but there are four key elements to remember before establishing your website. Website Your website is light and airy, just like your showroom. An uncluttered website is the online version of a showroom, where the eyes may freely roam up and down, discovering the data
What Makes An E-Commerce Website Successful? Read More »
WordPress is a powerful software platform for website development. Over time it has evolved from a simple blogging platform to a website design solution and Content Management System, or CMS. More than 75 million websites are built on WordPress, and many are very large commercial sites that you wouldn’t recognize as WordPress-based without checking the
Plugging into WordPress for Success Read More »
When building a website for your business make sure not to forget these SEO design elements. There are many things that go into the design of a good website. There is site structure, appearance, navigation and a host of other things to consider. A great website design is about more than aesthetics. Yes, it needs
Don’t Forget These SEO Design Elements When Building Your Website Read More »
So you are want to build a website, but this whole thing is new to you? It is easy to find yourself stuck before getting started. With the right tools and the right guide, creating a website is an easy process. To help you out, here is a step-by-step guide. It details all the things
9 Things You Need When Starting a Website Read More »
Web designers focus mainly on creating attractive, beautifully laid out websites. They are mostly thinking about the audience, making sure the website is responsive and compatible with all browsers. It therefore falls upon SEO specialists to help clients understand that SEO should form part of the web design and development process. It shouldn’t be an afterthought or
How To Incorporate SEO In Your Website Design Process Read More »
